Effective versus Efficient:

A highly efficient team doing all the wrong things is still highly ineffective.

Christina Mascaro

SELECTED WORK

Messaging, Product, Content, Sales Enablement, Campaign, Customer Journey, Go-to-Market, Website

Omnissa (formerly VMware)

Product Marketing Manager / Solutions Marketing Public Sector and Financial Services
Messaging, Product, Content, Sales Enablement, Campaign, Customer Journey, Go-to-Market, Website

Veritas Technologies

Senior Manager / Principal Solutions Marketing Cyber Resilience
Field Marketing, Channel, Content, Sales Enablement, Campaign, Customer Journey, Go-to-Market, Website

Dell Technologies

Senior Demand Generation Field Marketing Manager Data Protection
Messaging, Channel/Partner, Content, Sales Enablement, Campaign, Customer Journey, Go-to-Market. Website

ClearCube Technology

Content Marketing Strategy & SEO Manager
Messaging, Content, Sales Enablement, Campaign, Customer Journey, Go-to-Market. Website

GetBackd

Head of Marketing